Filling slow weeknights at a neighborhood restaurant
The challenge
A Seattle restaurant near a busy event district was packed on game nights but quiet the rest of the week. Plenty of foot traffic walked past; almost none of it walked in on a Tuesday.
What we did
- Tight, high-intent Google Ads around the neighborhood and nearby venues
- Rebuilt the Google Business Profile to win the local map pack
- Timed promotions to capture the post-event and weeknight crowd
The result
Over six months, campaigns drove 2,132 verified Google store visits — real people walking through the door, measured with Google Store Visits reporting. The slow nights got busier and the busy nights got busier still.
